What CRM should you choose?

CRM Feasibility Review

The top reasons for CRM implementation failure are
Poor Objectives, Poor CRM Strategy and Project Scope Creep

None of these reasons relate to poor CRM platforms

It is about preparation, process and laying good foundations within your business

Don’t persevere with CRM…let Cymer help you flourish with it!

Choosing Customer Relationship Management (CRM) or Marketing Automation software providers throws up a lot of options. Your first step is to see what shape your organisation is in to make the most of implementing a platform by having a CRM Feasibility Review.

Cymer Marketing Solutions carry out these reviews to get a better understanding of your organisation and what you are looking to achieve from implementing CRM into the operations. The key areas that are focused on are:

  • Current operational structure
  • Current platform(s), function(s) and processes
  • Data management
  • User/Stakeholder assessments
  • Implementation and subscription budget
  • Expected outcomes
What CRM? Take a CRM Feasibility Review to get the green light

Once the review is concluded, a report will be delivered using a traffic light scoring method to highlight areas that “Good to Go” (Green), “Alterations Required” (Amber) and “Needs Attention” (Red). Recommendations will be included alongside suggested platforms that would fit your requirements.

Advantages having a Feasibility Review

  • As an independent CRM consultancy, Cymer assesses the whole market without bias – the focus is on your needs.
  • Experience across many CRM platforms provides additional insights and creative solutions.
  • Provides a comprehensive report to help with Stakeholder management and manage expectations.
  • Narrows your platform selection to those that will deliver your objectives.

The foundations need to be solid in order to successfully implement a platform. Having an independent CRM Feasibility Review can save you £000s in missed opportunities, reduced implementation time and more efficient operations.

Make a start today

Fill out the survey below to get a FREE 30 minute consultation – it’ll take 5-10 minutes. Once received, a call will be arranged within 2 working days to go over your survey results.

The knowledge of how your business operates makes shortlisting providers much simpler as we establish the core reason to require a CRM solution being integrated:

  • Sales Pipeline
  • Marketing Communications
  • Contact Management
  • Service Management
  • Project Management
  • All of the above

Choosing the right platform can save you money and reduce the implementation time as you only have to deal with elements that you need.

With Cymer Marketing Solutions guiding the way, your business will achieve positive returns on your marketing investment, when every penny counts!

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